Frequently Asked Questions for Business Owners Before Hiring an SEO Professional or SEO Agency

Here are some Frequently Asked Questions about SEO that we generally encounter from businesses or companies.

White hat SEO strategy is the way of optimizing a website by focusing mostly on human audience to improve User-Experience or meet User-Intent by providing a smoother journey while following the search engines rules and regulation properly. White hat strategy is used with a long-term goal for a smooth growth.

On the Other Hand, the purpose of Black hat strategy is to manipulate Search Engine Rankings for quick gains without any future plans and there is no focus on providing better user experience & better service.

No we can’t. Even if we could, it would be very unprofessional. No one can guarantee you #1 rankings. If anyone does that, run away from them.

SEO is all about research and implementation for improvements to present a better user experience (UX). Our process:

  • Determination of Goals and Expectations
  • Analysis of competitors website and their marketing strategy
  • Site SEO audit
  • Keyword research
  • Strategic SEO planning
  • Technical On-Page Optimization
  • Content Marketing Strategy
  • Off-Page Optimization Strategy (Link building)
It depends on your budget. By default, we send monthly progress report. We use SEOprofiler for tracking progress.

It depends. Firstly, SEO is a non-stop process even though its hard for business owners to continue doing SEO. We divide this period by 4 checkpoints.

  1. Checkpoint 1: After the first month
  2. Checkpoint 2: After the three months
  3. Checkpoint 3: After the six months
  4. Checkpoint 4: After one year
It depends. Let’s say you are a new brand and looking to grow your sales quickly then SEO won’t be effective for you. In this case, you should focus on paid advertising (Google Ads or Social Media Advertising).
We do not offer any per-determined package. For every website, we first do a quick review and then give a custom proposal.
If you work with us you don’t have to worry about Google Algorithm Updates at all.
Google updated their core algorithm in September 2018. Many websites lost their traffic due to this update. Read this article to learn more about this update.
Hummingbird is the new algorithm, which is made up of more than 200 factors that can affect ranking and search. It is designed to focus on the meaning of a phrase, rather than individual keywords.
Google Fred Update targets black-hat techniques such as aggressive ads, pop ups, thin content. Overall, it targets the websites with bad user experience (UX).
Google Pigeon update is focused on Google Local Search Rankings (Maps rankings for local businesses). It’s goal is to provide more useful, relevant and accurate local search results.