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Chapman Insurance Group SEO Campaign

Chapman Insurance Group is The Best Southwest Florida’s #1 State Insurance Agency Offering Home, Auto, Condo & Business Insurance Services. Serving Punta Gorda, Port Charlotte & Cape Coral.


Type: SEO Strategy & Implementation, Conversion Rate Optimization (CRO)

Target: Cape Coral and Fort Myers, Florida

Overall Organic Search Traffic Growth: 5.9%% (Oct 2018 to April 30 2019) and 41% from Last Three Months (Feb 2019 to April 30)

Goals Conversion Rate: 19% (Oct 2018 to April 30 2019) and 25% from Last Three Months (Feb 2019 to April 30)

Project Goal

  1. Location Based Landing Page Creation to Increase the Local Visibility
  2. Keyword ranking improvement
  3. Increase Website traffic


  1. Improve Rankings for Multiple Services
  2. Improve Rankings for Only One Location But They Have Total 5 Locations
  3. Had to Design the Landing Pages, Content from Scratch

What We Did?

  1. Details Competitors analysis
  2. Keyword Research
  3. Update Proper On page task
  4. Content marketing (Off page SEO)
chapman CRO
chapman audience

Testimonial from Chapman Insurance Group

Their technical ability and commitment to keeping up with practices in the SEO industry are outstanding.